Power LinkDigital

01Understand

Make consumer movement useful.

Bring location, movement, mobile, marketing, analytics and CRM signals together so teams can see the people, places and patterns behind performance.

From scattered signals to a clearer view of your audience.

01 Understand

One audience view across the journey

Connect the signals that normally live in separate platforms. Build a more complete view of who visits, where they go, what they care about and what they do next.

  • Location, footfall, dwell and journey analysis
  • Audience segments, interests and intent signals
  • Marketing, analytics and CRM context in one working view

02 Understand

Built for the markets you need to understand

Use the same intelligence foundation across consumer verticals, locations and campaigns. Compare audiences and places without rebuilding the analysis each time.

  • Retail, ecommerce and shopping destinations
  • Travel, hospitality and entertainment
  • Real estate, automotive, finance and telecommunications
  • Agency planning and multi-location client recommendations

03 Understand

Turn insight into a practical next step

The goal is not another dashboard. It is a more confident decision about where to focus, which audiences to prioritize and what to test next.

  • Choose stronger locations and catchments
  • Compare competitors and market opportunities
  • Create better briefs for measurement and activation

Next Connect the chain

Use one solution or connect all three.

Start a conversation

Questions & answers

Data & Consumer Intelligence: common questions

What does location and footfall analysis show?

Location and footfall analysis examines visits, dwell time and movement between places. It helps teams compare visitor patterns across locations and periods, subject to the coverage and quality of the available data.

What is audience intelligence?

Audience intelligence combines available movement, demographic, interest and lifestyle signals into useful audience segments. It helps planners understand groups of consumers and decide which messages, locations and channels to prioritize.